Art Direction

The 100% Silk Summer Sweat Rag

We developed this useful summertime product as fun exercise in design. We borrowed the palmtree mark from a found vintage rubber stamp, perfect for the summer look.   Click here to buy them!   When the thick air of Summer envelopes

Kate Edwards Photography

Identity design for amazing NYC based fashion and music photographer Kate Edwards. The monogram design was created in collaboration with illustrator, Leah Goren. See Kate’s work here: http://kateedwardsphotography.com/

Dylan Ousley: Personal Branding

Brand development for NYC based designer, Dylan Ousley. Logo type, custom pattern, web design and various brand components. Visit dylanousley.com    

Coffee + Tea Collective

Logo design, branding, art direction for Coffee + Tea Collective in San Diego, CA. After years of discussion and collaborating with C&TC’s Daniel Holcomb, Michael Spear and others, Home Ec’s vision was selected and executed in synchronous with the grand opening of

Cuckoo Chaos

Print and identity design for San Diego based band Cuckoo Chaos’ debut release “Woman.” Photography direction, CD artwork, 7″ vinyl sleeve artwork, Web design, and gig poster.

Tonight I Feel Like Neon Gold

Rejected tote bag design for a New York City record label.

Leah, Rachael & Julia

Art direction for product photography and presentation for Leah, Rachael & Julia, illustrated products by Leah Goren, Rachael Cole and Julia Rothman. http://www.leahrachaelandjulia.com/

evian® presents Live Young, Skate On!

Event identity for the evian® “Live Young, Skate On!” event in Miami, Beach. Working closely with experiential marketing firm MKG and illustrator Leah Goren, Home Ec created playful designs for the digital and in-event materials surrounding the outdoor event.  

DUH Quarterly

Proposed brand concept for a quarterly Southern California arts journal, DUH.

Leah Reena Goren: Internet Girls

Poster design, event identity and art direction for Leah Reena Goren’s illustration exhibition, Internet Girls. “Internet Girls is the result of the cycling of images and tastes through the Internet among girls in similar demographics. The Internet makes global trends

Craft Jam II

Art Direction for Habitat House’s “Craft Jam II” event poster. Illustration and lettering by Leah Goren.